News and insights • Posted on 16 October 2024

2024 UK’s Best Workplaces in Advertising, Media & Marketing™

Back in April, The Bigger Boat became an official Great Place To Work (GPTW). Now, we’ve earned a spot on the UK's Best Workplaces in Advertising, Media & Marketing 2024 list – the gold standard of employer awards in our sector.

Here, we celebrate this exciting news, highlight some of the standout stats and what these demonstrate, and outline what it means to have made this prestigious list.

It’s not bias: It’s undeniable greatness 

Great Place To Work (GPTW) is the global authority on workplace culture. The certification – which we were awarded in April last year – means our workplace culture, policies, and practices have been assessed against a rigorous standard, and we've not only met but exceeded the criteria for certification. The average of all statements from our crewmates was 85%, well above the certification threshold of 65% (percentages indicate the percentage of people who responded with “Almost always true” or “Often true”).

The research-backed GPTW Trust Index© employee survey asked employees to comment on how their company supports their work-life balance, sense of fulfilment, job satisfaction, psychological safety, and financial security. Evaluations also included an assessment of how well the organisation was able to deliver consistency of their employee experience across all departments and seniority levels. 

UK's Best Workplaces in Advertising, Media & Marketing 2024

In our sector, staying ahead of emerging trends and delivering fresh, creative ideas is key. It’s an industry that thrives on innovation and adaptability, and here at The Bigger Boat, we’re proud to be part of it. Making the UK's Best Workplaces in Advertising, Media & Marketing 2024 list is a testament to the culture we’ve cultivated – one that empowers our crew to think boldly, push boundaries, and feel supported every step of the way.

From promoting mental health and psychological safety to ensuring everyone finds meaning and fulfilment in their work, we’ve worked hard to create an environment where our team can thrive. Our approach is holistic, targeting every aspect of employee wellbeing. This recognition not only highlights our commitment to excellence but also reinforces our belief that when people are at their best, the work we create is too.

Standout stats: How do we compare?

These numbers tell a powerful story – one of trust, collaboration, and shared success. We believe when our team feels valued, supported, and inspired, it’s reflected in the work we deliver. The high levels of satisfaction across key areas like work-life balance, fairness, and emotional wellbeing demonstrate the strength of our culture.

For our clients, this means working with a team that’s not just engaged but thriving – ready to deliver creative, innovative solutions with energy and passion. For potential crewmates, it’s a clear signal that this is a place where you can grow, make an impact, and be part of something special.

Thank you to all our incredible team members for making this achievement possible. And to those considering joining our crew, we can't wait to welcome you into our Great Place to Work!

If you want to keep up to date with the crew, don't forget to sign up to our newsletter to benefit from digital marketing expertise, as well as exciting opportunities to improve your business' performance.

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